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The Secret to Sustainable Content: Constructing a Powerful Content Moat for Continuous Growth

Bernard Huang
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Get access to trusted SEO education from the industry's best and brightest.

Will your current content strategy compound in value over time?

Changes in content marketing and SEO can make it hard to know how to create high-quality content that stands strong through search engine updates.

Join experienced content marketer Jessica Malnik on the Clearscope Webinar Series on Thursday, October 24, at 11 AM CT. She’ll share her unique content strategy framework that can help your content compound in value over time.

(Can’t attend live? We got you—RSVP here for the recording. Submit your questions here ahead of the event.)

What’s covered in this session?

Jessica has developed a successful approach for her clients that she calls her content moat framework.

In this session, she’ll lead you in how to apply this successful approach to your own work.

You will cover:

  • The top 3 components for building a content moat

  • The crucial mindset shifts you need to make before you can build your content moat

  • Jessica’s underrated approach that she uses to bake distribution into the ideation and research process

RSVP to save your seat! And if you can’t attend live, sign up and we’ll send you the recording and top takeaways after the session.

Submit your content questions ahead of time here via this form.

About Jessica Malnik

Jessica Malnik is a conversion content marketer and copywriter who is a strategist at heart and loves to execute and write at a high level. Her writing has been featured in The Next Web, Wynter, Social Media Examiner, SEMrush, HubSpot, SXSW, MSN UK, and more.

Jessica also works alongside her tiny team to build out The Remote Work Tribe, her twice-a-month newsletter and podcast dedicated to helping founders, CEOs, and marketers lead remote-first teams.

Connect with Jessica on LinkedIn and Twitter/X.


Written by
Bernard Huang
Co-founder of Clearscope
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